New research from Samsara has found that “selfie culture” is taking over the roads, with nearly half (46%) of professional drivers reporting they’ve witnessed general road users snapping selfies while behind the wheel.
Back in May, the Department for Transport highlighted the increased risk of accidents from using hand-held mobile phones while driving. Now, Samsara’s survey of 500 UK commercial drivers shows the issue is even more alarming — general UK drivers aren’t just texting but are now taking selfies, further endangering our roads.
Photo by Mike Bird: https://www.pexels.com/photo/wide-angle-view-of-a-highway-15610995/
Beyond taking selfies, Samsara’s research also uncovered other risky behaviours performed by general road users:
- 57% of commercial drivers frequently observe general road users hogging the middle lane
- 53% say that they see them using their mobile illegally (not hands free)
- 50% have spotted them eating while driving
- 49% say they’ve witnessed them tailgating
- 43% have observed them driving erratically
Almost three quarter (73%) of commercial drivers admit they are annoyed with the common misconception that they drive dangerously and recklessly — with 72% believing they’re safer on the roads than general road users.
Philip van der Wilt, SVP and GM EMEA of Samsara “It’s unfortunate that there’s a misconception that commercial drivers drive dangerously and recklessly while on the road for work. In reality, they’re witnessing general road users performing dangerous driving habits — from taking selfies and illegal phone usage to tailgating and erratic driving. And this poses a serious safety threat to all.
“Many commercial drivers are supported by advanced technologies and coaching systems to help them build safer habits on the road. By raising awareness of these tools and practices, we hope to inspire all road users to reflect on their own driving behaviours — as simple measures like being mindful of driving too close to other vehicles or resisting distractions, can help make UK roads safer for everyone.”
For more driver insights, click here.
