Five years after inventing the small crossover, Nissan today announces a new generation Nissan Juke is slated for production in the UK.
The estimated £100m investment is a further endorsement of the quality of output from the Sunderland plant, and a statement of Nissan’s intention to remain the undisputed crossover leader.
Following the launch of the second generation Nissan Qashqai in 2013, future Juke allocation points to a secure future for both production lines in Sunderland and the jobs of 34,000 people currently employed by Nissan and its British suppliers beyond 2020.
Nissan Europe Chairman, Paul Willcox will today join colleagues in Sunderland to celebrate the announcement.
Willcox said: “The Juke’s unique design is one of the reasons Nissan is now the undisputed crossover leader, underpinning five consecutive years of sales growth in Europe.
“With the next generation Juke now confirmed for future production, customers can be assured that Nissan is going to remain the benchmark in the crossover segment for many years to come.
“This announcement also gives security to our Sunderland plant beyond 2020, which the team has earned through many years of hard work and their ability to continually raise the bar on quality.”
Giving a further boost to the UK car industry, Nissan’s European design team in Paddington, London, and European Engineering Headquarters in Cranfield, Bedfordshire, will be instrumental in the development of this new model – ensuring the European customer needs and taste are incorporated into the second generation Juke.
The UK’s Chancellor of the Exchequer, the Rt Hon George Osborne MP, said: “It’s fantastic news that Nissan will be building their new car here in Sunderland and securing valuable jobs for thousands of working people in the area.
“Our ambitious plan to build the Northern Powerhouse means building on the area’s strengths – including manufacturing – and this announcement is an important sign of Britain being chosen as a global leader in car production.”
Now firmly established as the reference point for B-segment crossovers, and Nissan’s second best-selling car in Europe, Juke has been turning heads since its launch in 2010 on Nissan’s Line two in Sunderland.
Its success has led to the Sunderland plant achieving 500,000 volumes in each of the past three years, with 80% of output exported to over 130 markets. Current models also include the Nissan Note and the all-electric Nissan LEAF, with production of the Infiniti Q30 due to begin later this year.
Refreshed in 2014, the Juke is now offered with personalisation options and a host of exciting and innovative technology and styling features. Additionally and also made in Sunderland, the Juke NISMO RS is the performance version of the popular crossover, with years of racetrack heritage taken from the enigmatic NISMO brand marrying the Juke with impressive power credentials, aggressive styling and optimum handling capabilities.
Next generation Juke is the first model to be confirmed for the Renault-Nissan Alliance CMF-B architecture. Common Module Family (CMF) is an engineering architecture that drives synergies in all major areas, from purchasing to vehicle engineering and powertrains.
Today’s announcement follows Juke’s latest recognition, this time from the respected J.D. Power UK Vehicle Dependability Study (VDS). The study of owner reported problems experienced during the first three years of vehicle ownership ranked the Nissan Juke as the number one small car and the Nissan brand fourth overall for vehicle dependability.
Nissan is now the biggest carmaker in the history of the UK car industry, with annual output exceeding 500,000 in each of the last three years and currently includes the Nissan Qashqai, Juke, Note and all-electric LEAF. Nissan employs nearly 8,000 people in its UK design, engineering, sales and manufacturing operations, supporting an additional 27,000 jobs in the UK supply chain plus 3,900 in dealerships.