Sign Language bag Autoglass livery deal
By Kyle Lindsay
Tuesday, January 21, 2014 - 16:00
Vehicle graphics and wrapping company Sign Language are celebrating winning a bumper new contract to supply livery for Autoglass.
Sign Language initially supplied livery for 15 new Autoglass Specials Renault Master vans, with a further 55 livery ‘kits’ supplied for new vehicles by last December.
However, Sign Language will now provide around 750 ‘kits’ for new fleet vehicles during 2014, with Autoglass switching their livery supplier after 20years of loyalty.
Tobin Jenkins, Managing Director of Sign Language, added: “Winning the Autoglass contract is a tremendous coup for Sign Language.
“Sign Language is a small company compared with the previous supplier to Autoglass, but we have shown that we can deliver in terms of service, product quality and price.
“It is a victory for David over Goliath in terms of the vehicle livery supply market.
“We were the new kid on the block and the underdog in tendering for the work with such a major brand and a long-established incumbent supplier.
“The decision of Autoglass to change supplier after 20years and simultaneously switch material manufacturer on our recommendation reflects a tremendous confidence in Sign Language.”
Autoglass are also introducing Arlon as the vinyl for their graphics, based on service and financial savings that could be delivered through Sign Language.
They will retain an identical five-year warranty applying to colour fastness of the ink and material adhesiveness despite switching from a lacquered to a laminated material.
The Autoglass fleet numbers 1,700 vans and is 90% Ford, alongside a minority of Mercedes-Benz, Vauxhall and Renault vans.
Ged Raymond, Fleet Manager at Autoglass, said: “We believe Sign Language will do a first-class job and we look forward to a long business relationship with them.”