Following 2015, a year marked by a 4.6% increase in sales, PEUGEOT is entering 2016 with renewed vigour and celebrating its return to racing. PEUGEOT sold 1,710,000 vehicles worldwide last year, with strong growth in Europe (up 9.7%), China (up 5.6%), Africa and the Middle East (2.3%) and the Pacific region (9.1%). Sales were boosted by the worldwide success of the PEUGEOT 8 range. With three PEUGEOT World Premieres and the launch of its first SUV of the year at the Geneva Motor Show, the Lion Brand continues on its path in 2016.
New PEUGEOT 2008, the World Premiere of the Brand’s compact SUV
The PEUGEOT 2008 entered the ring in 2013 with compelling virtues. Customers love its elegant design and dynamic features. There has been continual growth in volume, with production ramped up to 515,000 vehicles2 worldwide – in Europe as well as Brazil and China – making the 2008 PEUGEOT’s most successful international product. In Europe, this success is illustrated by a place in the segment’s top 3 which has been firmly established since the launch.
To compound this performance, the PEUGEOT 2008 has been given a bold SUV design, with power and appeal. Its wheel arch extensions (from Allure level), vertical front grille and lower protection trim confirm its robustness designed for everyday use. The new Ultimate Red colour epitomises the appeal and power of the new 2008.
Access, Active and Allure levels are complemented by the superior GT Line. This new trim, already available on key PEUGEOT models (208, 308 and 508), adds a sports theme to the red/black treatment.
The new PEUGEOT 2008 gives the driver a unique feeling of control and the PEUGEOT i-Cockpit® embodies these driving characteristics: being intuitive, agile and safe.
The Grip Control, an enhanced traction control system, extends the usability of the 2008 to all types of road conditions. It is combined with Mud & Snow certified winter tyres.
The Mirror Screen uses MirrorLinkTM and Apple Carplay® technology and, along with the reversing camera, equips the PEUGEOT 2008 with Active City Brake and Park Assist, rare in this segment.
All versions have that distinctive benchmark dynamic behaviour. The Euro 6 engines ensure high-level driving pleasure while remaining fuel efficient. Four versions are best-in-lass in their segment, including the 1.2L PureTech 130 S&S with 6-speed manual gearbox.
PEUGEOT Design provides this segment with the new distinctive features of the brand’s SUV and saloon cars. The PEUGEOT Traveller’s assertive design exudes strength and elegance.
PEUGEOT has equipped the Traveller with many other attractive features making it a benchmark in the segment. Its new base, adapted from the EMP2 modular platform, provides top quality, efficiency and record fuel consumption levels in the segment.
Its Euro6 BlueHDi engines are equipped with the most efficient pollution control technology on the market with an SCR (Selective Catalytic Reduction) system upstream of the DFP (Diesel Particulate Filter). Already tried and tested since July 2013, they combine driving enjoyment and performance, offering up to 180hp and 400Nm. Thanks to this technology, the PEUGEOT Traveller range boasts an average CO2 emission level of only 140g/km (52.3 MPG), crowning it best-in-class in the segment.
On board, the PEUGEOT Traveller promises calm journeys due to road qualities that are worthy of PEUGEOT’s expertise, as well as luxury comfort and ambience. Multiple configurations up to 9 seats and a wide range of equipment, sometimes exclusive in the segment, make the PEUGEOT Traveller a vehicle that makes life easy and adapts to everyday life.
As regards safety, the PEUGEOT Traveller was given the 5-star rating in the Euro NCAP tests, the results of which were released in December 2015.