Kia Motors Europe Posts Record Third Quarter Sales

Friday, October 16, 2015 - 13:15
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-Record Q3 sales for Kia Europe, with year-on-year growth of 9.7%
-Kia Europe’s best ever year-to-date sales with 295,140 units registered
-UK still Europe’s biggest national market with 21,960 sales
-8.3% growth in European sales so far this year
-Rise in sales for best-selling Sportage and recently-upgraded cee’d
-Upgraded B-segment models drive further sales growth

Kia Motors Europe has posted record Q3 sales across Europe, with 95,102 units sold from July to September this year. According to the latest data from ACEA (European Automobile Manufacturers’ Association), Kia’s third quarter sales figures represent year-on-year growth of 9.7% (up from 86,718 for the same period in 2014).

So far in 2015, Kia is enjoying its best ever year in terms of sales across Europe, with 295,140 units sold so far this year – an increase of 8.3% compared to the 272,600 units sold from January to September 2014. Kia Motors Europe had already achieved sales of more than 200,000 in the first half of 2015 for the first time in the company’s history.

Michael Cole, Chief Operating Officer, Kia Motors Europe, commented: “It’s very satisfying to see our European sales continue to grow in line with our plan for sustainable growth. Kia’s promise to offer uncompromising quality, great design and the highest levels of customer care are clearly striking a chord with buyers across the continent, and we remain on course for record full-year sales.”

The United Kingdom remains the largest of Kia’s markets in Europe, with 21,960 units sold in Q3, representing over 23% sales contribution to Europe’s figures. The UK is followed by Germany (14,488 units) and Spain (9,771 units).

Sales growth for best-selling Kia Sportage and cee’d

The Kia Sportage – the brand’s European best-seller – continues to achieve strong sales growth, enjoying one of its best ever quarters in the model’s history. In its fourth full-year of production, 25,308 Sportage models were sold across Europe from July to September, a 5.2% increase, bringing total year-to-date sales to 81,310.

Kia’s second best-selling product, the cee’d model family, also experienced sales growth through the third quarter, having recently been upgraded with a revised, more modern interior and exterior look, and a range of efficient new powertrain options. In September, following the introduction of the new model, year-on-year cee’d sales grew by 3.3% during the month, to 7,227 units. 58,761 cee’d models have been registered across Europe so far this year.

Manufactured exclusively for Kia Motors Europe at the company’s state-of-the-art production facility in Žilina, Slovakia, the cee’d achieved a major milestone earlier in 2015, with the 1,000,000th cee’d manufactured since its introduction nine years ago.

B-segment models drive European sales growth

The hard-fought B-segment has played a major role in Kia’s sales growth over the last quarter, with rising sales of the recently-upgraded Rio hatchback and Venga compact MPV. Sales of the Rio rose by 10.8% compared to the same period last year (16,452 units in Q3, 49,511 year-to-date). The Kia Venga also saw year-on-year sales growth, with 6,884 units sold in Q3 representing a 9.0% growth compared to Q3 2014

Every model in Kia’s European line-up is sold with the brand’s unique 7-Year, 100,000 mile warranty.

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