Sweet dreams are made of these (Mercedes Benz Sprinters)

Tuesday, January 27, 2015 - 09:00
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Dreams can rest easy, thanks to Mercedes-Benz reliability

The UK’s leading bed specialist has underlined its confidence in the future by embarking on a major programme to replace its entire fleet of long-serving Mercedes-Benz Sprinters with new versions of the same model.

Dreams, which this year celebrates its 30th anniversary, is already running 29 fuel-efficient Sprinter 313 CDIs. They are the first vehicles to wear its smart new livery.

Dealer Midlands Truck & Van will deliver another six over the next few weeks, and the retailer intends to complete the process by commissioning a further 53 units during the course of 2015.

Key to the retailer’s decision to put its faith once again in vehicles bearing the three-pointed star, were the outstanding reliability and competitive operating costs of its outgoing Sprinter fleet.

Dreams Distribution Controller Shaun Bullock said: “The last fleet of new Sprinters we bought date back in 2004-05. Some of our older Mercedes-Benz vehicles have clocked-up well in excess of 400,000 miles, yet they’re still going strong. Indeed, they have proved over the last 10 years to be brilliant workhorses and we’ve every confidence that our new fleet will be just as reliable and cost-effective to operate.”

Midlands Truck & Van won the business after providing exemplary service support for the vans and trucks based at Dreams’ depot in Wednesbury, West Midlands.

Shaun Bullock said: “The whole process of ordering the vehicles, from liaising with the bodybuilder to delivery, has been excellent. We’re looking forward to arriving at customers’ homes in our gleaming new vehicles, which showcase our new brand identity perfectly.”

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