SMART: ADAM interior design voted world’s best
Vauxhall ADAM has scooped the best interior design in a production car award at the Automotive Interiors EXPO 2013.
The fashionable A-sector car beat off stiff competition from the Alfa Romeo 4C, Jaguar F-Type, Renault Clio and the new Range Rover to take the honours.
A panel of worldwide motor journalists judged the award, part of a trade show in Stuttgart, Germany, for concepts, materials, surfaces, fabrics and components in vehicle interior equipment.
Elizabeth Wetzel, Interior Design Director of the Vauxhall ADAM, said she was delighted with the victory.
“The EXPO award is a wonderful tribute to the whole Opel/Vauxhall design team,” she said.
“The individualisation of the interior is one of the ADAM’s many outstanding traits.
“Our small lifestyle car offers almost 82,000 combinations for interior-styling. “
With prices starting from £11,255 and a Lifetime Warranty of up to 100,000 miles, the ADAM facilitates high levels of personalisation in the style-conscious A-segment.
It gives every customer the chance to create ‘a truly bespoke ADAM reflecting their individual style and personality’.
