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Ducati Joins UK Automotive 30% Club

By Kyle Lindsay
Thursday, January 18, 2018 - 10:20

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Ducati UK is pleased to announce its membership of the UK 30% Automotive Club joining other VW Group brands; VW, Audi, SEAT, Skoda, and Bentley, in fully supporting the aims of the UK Automotive 30% Club.

Announcing Managing Director Tim Maccabee as the first leader of the motorcycle industry to become a member of the club. Maccabee has underlined his support of gender diversity as a business imperative.

The club leads a collaborative campaign to achieve a better gender balance within the automotive industry, with the aim of filling at least 30% of key leadership positions throughout the pipeline in the member organisations with women by 2030, through a ’30 by 30’ strategy. The club members strongly believe that more diversity and inclusion lead to a better customer experience and stronger business performance.

The UK Automotive 30% Club is open to CEOs and MDs of companies in the automotive industry such as manufacturers, retailers, and the adjacent businesses.

Tim Maccabee, Managing Director, Ducati UK said “Ducati UK is delighted to join the Automotive 30% Club. Whilst many organisations within the Motorcycle sector, including Ducati, have a gender balanced workforce, the motorcycle market is under represented in terms of the female customer base. By joining the Automotive 30% Club we demonstrate our continuing commitment to gender equality within the company and signal our support to the opportunities within the motorcycle industry.”

Julia Muir, Founder of the UK Automotive Club and CEO of Gaia Innovation Ltd concludes: “I am extremely pleased to welcome Tim Maccabee and Ducati UK to the Automotive 30% Club. VW Group have taken a leadership stance globally to become inclusive in all of their businesses and it is fantastic that Ducati are leading the way in the UK motorcycle industry. I would welcome applications from more motorcycle businesses and the wider automotive sector as our club continues to grow.”

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