CV Show 2014 Preview: Continental
By Kelly Mason
Wednesday, April 9, 2014 - 15:20
PREVIEW: Continental in landmark Show
Two divisions of Continental will exhibit together for the first time at this month’s Commercial Vehicle Show.
Continental Automotive – under the VDO brand – and Continental Tyres, will exhibit together as the company aim to maximise their brand awareness with a larger stand space.
Jackie Dougall, Marketing Manager at Continental Automotive, said: “It is a great opportunity to share our resources and proactively promote the Continental product brand and services under our company brand.
“It allows our Commercial Vehicle and Aftermarket business unit to work closer with the Continental Tyre colleagues and to offer a wider range of products and services to our customers in the UK.”
This year’s CV Show takes place at the National Exhibition Centre, Birmingham, between April 29 and May 1.
Last year’s event attracted more than 18,000 visitors, with even more expected this year.
Continental can be found at Hall 5, Stand 5D70.