Citroen and Benefit unveil cosmetics-inspired DS3 special editions
By Kyle Lindsay
Friday, March 14, 2014 - 14:30
MOVE: Collaboration is inspired by beauty
Citroen and Benefit Cosmetics have revealed a trio of collaborative special edition DS3 models.
The first two variants, which are based on DSign and DStyle trim levels, are available now priced from £14,795, with a third launched later this summer.
Each model is inspired by Benefit’s beauty products.
The first variant, the DS3 DSign by Benefit, is powered by an efficient VTi 82 engine with a manual gearbox.
Its body is finished in Ruby Red metallic paint with a white roof and door mirrors, along with dark tinted rear windows, chrome detailing and 17inch white alloy wheels.
Inside, the vehicle sports a white dashboard, air vent surrounds and gear stick cap, bespoke black velour carpet mats with red piping and red Benefit logo, and aluminium pedals.
Standard specification includes daytime running LED lights, air conditioning and a Connecting Box with Bluetooth and USB connectivity.
“Working with such a fun and enthusiastic company as Benefit has been a terrific experience and we look forward to introducing new audiences to the style and charm of Citroen DS3.”
Jules Tilstone, Citroen
Meanwhile, the DStyle variants are powered by a sporty VTi 120 manual, with the exterior in a distinctive metallic grey, and Benefit Orange on the roof, door mirrors and wheel centre caps.
Inside, the cabin hosts a gloss black dashboard, air vent surrounds and gear stick cap, bespoke black velour carpet mats with orange piping and orange Benefit logo, and aluminium pedals.
Automatic digital air conditioning, automatically-illuminating headlamps, automatic rain sensitive wipers, rear parking sensors, electrically-heated wing mirrors, an electrochrome rear-view mirror, interior mood lighting and a front central armrest are included as standard.
Benefit beauty products and a special make up bag designed to fit in the glove box also come with every model.
Jules Tilstone, Marketing Director at Citroen UK, said: “Following the overwhelming response to our DS3 by Benefit concept that we showcased last year, we’re delighted to be launching these road-ready special editions.
“Working with such a fun and enthusiastic company as Benefit has been a terrific experience and we look forward to introducing new audiences to the style and charm of Citroën DS3 with these collaboration models – the height of four-wheel-fashion.”