Drivers ditch modern classics in favour of 70s hits

Tuesday, January 8, 2019 - 09:02
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Classic songs provide more of a mood-boost for drivers than modern day hits, according to a nationwide survey by car manufacturer, SEAT UK*.

Out of the top 10 songs to play in the car to improve mental wellbeing, eight were recorded in the 1970s and 1980s, with Queen’s Bohemian Rhapsody coming out on top.

Also giving UK drivers an uplifting helping hand were Abba’s Dancing Queen, Bon Jovi’s Livin’ on a Prayer and Eye of the Tiger by Survivor. Pharrell’s Happy and I Gotta Feeling by the Black Eyed Peas were the only songs to feature in the top 10 from the new millennium.

With a preference for a throwback playlist whilst driving, more than 84% of the 18-84-year-olds surveyed said they often or always listen to music in the car.

Listening to music releases the feel good hormone dopamine** according to scientists, increasing by up to 9% when listening to a track we enjoy. This is supported by the research from SEAT UK in which 90% of drivers said music makes them feel happy.

The analysis of 2,000 motorists who listen to music was conducted as part of the Spanish car-maker’s partnership with the Music 4 Mental Health concert in November 2018. The inaugural fund-raising gig in London saw the likes of Ed Sheeran and James Arthur supporting mental health issues among young people.

Pop and rock music were considered to be the best genres of music to listen to in the car, whilst nearly three quarters (64%) of respondents said listening to different types of music while driving changes their mood.

Simon Gunning, CEO of the Campaign Against Living Miserably (CALM), said: “CALM is an organisation that has always worked closely with the music community. Music can help us through life’s rough times and can make good times even better – that’s why we were delighted to partner with SEAT at M4MH and we look forward to working together in 2019.”

Richard Harrison, Managing Director of SEAT UK, said: “It’s no surprise to discover just how much drivers love listening to music in the car, although I wasn’t expecting to see so many classics in the list of favourite tracks! We know how important music is to our customers, which is why all our models are equipped with Full Link connectivity so that they can enjoy their favourite bands on the go.”

As Official Car Partner for Music 4 Mental Health, SEAT UK supported the brand-new #IAMWHOLE initiative bringing together some of the most prolific names in British music for a ground-breaking fundraising concert.

The event helped raise funds for mental health charities: Campaign Against Living Miserably (CALM); The Mix and YMCA and featured a discussion panel led by #IAMWHOLE founding ambassador Jordan Stephens and featuring Love Island’s Dr Alex George.

Top 20 Artist / Group Song Percentage
1. Queen Bohemian Rhapsody 41.4%
2. Abba Dancing Queen 36.8%
3. Bon Jovi Livin’ on a Prayer 34.5%
4. The Proclaimers I’m Gonna Be (500 miles) 30.4%
5. Survivor Eye of the Tiger 29.5%
6. Katrina and the Waves Walking on Sunshine 29.1%
7. Wham! Wake Me Up Before You Go Go 28.4%
8. Pharrell Happy 27.6%
9. Cyndi Lauper Girls Just Wanna Have Fun 26.1%
10. Black Eyed Peas I Gotta Feeling 23.8%
11. Marvin Gaye & Tammi Terrell Ain’t No Mountain High Enough 23.6%
12. Journey Don’t Stop Believing 23.1%
13. Oasis Wonderwall 21.4%
14. Greatest Showman This Is Me 20.7%
15. Katy Perry Roar 16.6%
16. Outkast Hey Ya! 16.5%
17. The Darkness I Believe in a Thing Called Love 14.7%
18. Bob Marley Three Little Birds 14.1%
19. Calvin Harris & Dua Lipa One Kiss 12.2%
20. DJ Otzi Hey Baby! 6.9%

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