Telematics save Tayto £72,000

Friday, December 5, 2014 - 13:00
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Tayto save £72,000 by using telematics

The Armagh-based firm has boosted MPG by 15% by reducing both speeding and idling

Snack food giant Tayto Group has slashed its annual fuel spend by £72,000 and drastically reduced its carbon footprint, after using telematics to transform driver behaviour.

The Armagh-based firm has boosted MPG by 15% by reducing both speeding and idling through a programme to improve driving performance.

“By gaining unprecedented insight into the behaviour of our drivers, we have been able to address areas of poor performance and drastically reduce inefficiency in the operation of our vehicle fleet,” said Peter Rush, Purchasing and Fleet Manager at Tayto Group.

“The data delivered by WEBFLEET provided the perfect starting point for us to work with our staff in order to help them better understand where improvements could be made and, ultimately, become better, safer and more environmentally-aware drivers.”

Tayto worked in partnership with Fleet Simplicity to develop processes that allowed them to make best use of the data provided to meet their specific business goals.

Drivers are provided with weekly communications on speeding, idling and driver behaviour, as well as twice-weekly fuel awareness updates, monthly group reviews and targeted training. As a result of being able to manage and communicate using the score, Tayto achieved a 42% improvement in average Optidrive score in 12 months.

“Insightful data is crucial to business intelligence and Tayto has put itself in a great position to evolve and respond to any future challenges by tackling inefficient practice,” added Giles Margerison, Director UK and Ireland, TomTom Telematics. “By using the available information to identify where issues might exist and working with drivers to address them where necessary, it is possible to bring about positive change in the operation of a vehicle fleet.”

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