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‘Stylish, sophisticated, sporty’: New ‘ultra-masculine’ Fiat 500 GQ hits showrooms

By Kyle Linsay
Friday, August 16, 2013 - 12:00

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Fiat500GQ

MASCULINE: New Fiat 500 GQ

Fiat’s new special series 500 GQ – a collaboration with the world-famous men’s magazine – is set to hit UK showrooms.

The ‘stylish and sophisticated’ male-orientated car, which debuted earlier this year at the Geneva Motor Show, will be priced from £13,110.

Fiat claim the vehicle is ‘dedicated to those customers who love the metropolitan lifestyle and are fans of sophisticated aesthetics and uncompromising style’.

The manufacturer also believes the 500 GQ ‘blends the urban feeling of the Fiat 500 with the trendsetting spirit of GQ Magazine’.

With the same engine selection as the Fiat 500S – the 1.2 69hp petrol, 0.9 85hp TwinAir petrol and the 1.3 95hp MultiJet diesel – the limited-edition offers hatchback and convertible body types.

Exterior features include standard two-tone paintwork, black mirror covers, GQ logo on the B-pillar and 16inch Sport alloy wheels with a contrasting orange 500 logo.

The Fiat 500 GQ’s standard interior features include a sports leather steering wheel with infotainment controls, Blue&Me system with Bluetooth technology and voice recognition.

Elena Bernardelli, Marketing Director of Fiat Group Automobiles UK, said: “We are delighted to announce the addition of the Fiat 500 GQ special series in the UK, which joins the highly successful 500 range.

“Everyone knows the Fiat 500 can be enhanced with thousands of combinations of equipment and styling options, and this sophisticated yet sporty 500 GQ model further illustrates that.

“It will appeal to trendsetters who will appreciate its sophisticated style and dynamism.”

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