Three times lucky for Hyundai
By Kyle Linsay
Thursday, July 9, 2015 - 11:00
Hyundai Motor UK has been awarded ‘Best Carmaker of the Year’ at the 2015 Motor Trader Awards. This is the third time in 6 years that the accolade has been bestowed to the Company – it previously won in 2010 and 2011.
The Carmaker of the Year award, sponsored by Allianz Global Assistance, was voted for by a panel of judges who were impressed by Hyundai’s continued delivery of customer care and dealer satisfaction, alongside its ever-changing product line-up and the introduction of a revolutionary way of buying these new products through Rockar Hyundai.
Curtis Hutchinson, editor, Motor Trader: “For the third time in six years, Hyundai Motor UK has won Motor Trader’s Carmaker of the Year Award in recognition of its sales success, desirable new models, focus on customer care and its close and profitable relationships with its dealer network. Hyundai’s expanded model range covers all the key market sectors and is one of the freshest looking line-ups in UK showrooms and the brand’s results speak for themselves. The Company recorded best-ever sales of just over 82,000 in 2014 up 25 per cent since 2010 and this year is looking set to better that.”
Tony Whitehorn said: “Hyundai has undergone something of a transformation in recent years. But that’s not enough – we want Hyundai to grow into something more in the hearts and minds of our customers. We can do this by continuing to offer more cars that people want to buy and by allowing them to buy them and care for them in a way that suits them. That’s why it so important to have a strong and transparent relationship with our dealer network.”
In the short-term, Hyundai Motor UK is targeting 100,000 sales in the UK, with a medium-term goal of 5% market share. In the long-term, the company aims to secure a Top 5 sales position among all car brands in the UK.
Hyundai has seen the launch several new models to the range so far this year. The New Generation i20, the new i20 Coupe, New i30 and i30 Turbo and New i40 are all available in showrooms now. They will be joined by the game-changing All-New Tucson set to go on sale in September.
Hyundai is also in the process of revamping its UK dealer network with a new showroom identity – designed to offer visitors an experience that matches the quality of the brand’s new models.